About Us

About Visit South Ethiopia

Visit South Ethiopia envisions becoming the premier tourism company representing the diverse cultures, landscapes, and heritage of the South Ethiopia Regional State. Our mission is to attract both domestic and international tourists by offering authentic, immersive travel experiences that highlight the region’s unique beauty — from the Omo Valley tribes to the Rift Valley lakes and majestic highlands. We aim to build strong local partnerships, empower communities, and promote sustainable tourism practices that benefit both visitors and residents. Through digital innovation, professional service, and cultural integrity, Visit South Ethiopia seeks to become a trusted gateway to one of Ethiopia’s most captivating destinations.

“To connect travelers with nature in the most immersive, ethical, and breathtaking way possible. We strive to provide extraordinary experiences that are not only thrilling but also support conservation efforts, respect local cultures, and promote eco-friendly tourism.”

Tamrat Kastro
Founder & CEO

SOME INSIGHTS

Our Mission & Vision

Mission

Our mission is to offer authentic and immersive travel experiences that connect people to the heart of South Ethiopia. We are committed to delivering high-quality, culturally respectful, and eco-conscious tourism services by partnering with local communities, preserving indigenous traditions, and showcasing the natural wonders of our region. Through responsible tourism, we strive to foster understanding, support local livelihoods, and inspire every traveler to explore, engage, and return transformed.

Vision

Visit South Ethiopia envisions becoming the leading gateway to the rich cultural heritage, breathtaking landscapes, and diverse communities of the South Ethiopia Regional State. We aim to promote sustainable, inclusive, and transformative tourism that celebrates the region’s identity while creating lasting value for both visitors and local communities.

Memorable Places

Discover the breathtaking landscapes and unique cultural heritage that this region has to offer. With its stunning natural beauty, rich history, and vibrant traditions, South Ethiopia boasts a range of unforgettable destinations that leave a lasting impression on all who visit.

Amazing Teams

Visit South Ethiopia is driven by an amazing team of passionate travel experts, knowledgeable local guides, and culturally rooted ambassadors who are committed to providing warm hospitality, promoting sustainable tourism, and delivering authentic experiences that reflect the rich heritage and natural wonders of South Ethiopia. Together, we ensure every journey leaves a positive impact on both travelers and the communities they visit.

OUR TEAM

Who We Are

Tamrat Kastro

Founder & CEO

Eng. Eyerusalem Debebe

General Manager

Surafel Seboka

Brand Designer

Eng. Israel Debebe

Project Manager

Buju Star

Promoter & Coordinator

Our Partners